leadership team
Natalie Perkins, President
 
 

Natalie leads Clean Design and positions the agency for long-term growth. Natalie is a hands-on leader in the agency and frequently is involved with our clients and their strategic direction. Her years of experience in working with a myriad of brands and solving a wide range of strategic challenges frequently brings new insight to challenges from our clients. She guides the staff to ensure that we are positioned to become one of the best design agencies in the country.

Now Clean Design's president, she was formerly president of a regional agency and chief marketing officer of a nationally ranked full-service agency with offices in Atlanta, Pittsburgh and Washington, D.C.

Natalie's passion for marketing was sparked by an interest in consumer behavior. Prior to joining the agency world, she spent more than eight years in marketing research—delving into consumers' minds and exploring the decision-making process. She then turned her sights from understanding behavior to developing marketing that affected behavior.

Natalie transitioned into agency life working with clients such as Sara Lee, Centerra Wine Company, Syngenta, Uniroyal and Merz Pharmaceuticals to uncover insights and develop programs that reach the heart of their target audiences, whether consumer or business-to-business.

Natalie is a graduate of UNC-Greensboro and is a long-time UNC-G Bryan School of Business board member. She is active in both the agency industry and her local community and sits on various regional boards.